One year ago today I launched Styled by Skylar, and what a year it has been. So let’s go back, back to the beginning…. (if you’re not singing that in Hilary Duff’s voice I don’t know if we can be friends.)
A year ago I was living in Charlottesville, Virginia, not loving what I was doing. I wanted to find a new job and break into the fashion & lifestyle world. But the problem was that I didn’t have any technical background in this field and didn’t feel like my work experience and portfolio up until that point proved that I knew fashion or even that it was an interest of mine.
While my blog technically started in March, it had actually started several months, maybe even years, before. If we go all the way back to the beginning I can tell you about how fashion has always been a huge part of my life. My mom and I used to pour over Vogue, Elle, Harper’s Bazaar, and whatever other magazine was delivered to our house, falling in love with the clothes, the shoes, the bags, the models, all of it.
And then there was the fact that I was in a ballet company growing up. And I’d be lying if I said the costumes weren’t one of my favorite parts. From the vintage party dresses we wore in The Nutcracker to the incredibly detailed tutus, gowns and literal crowns we wore for recitals and competitions, playing dress up was always so fun.
In high school I dreamed of working at one of those magazines I idolized when I was younger. And reading If You Have to Cry Go Outside: And Other Things Your Mother Never Told You and watching The Devil Wears Prada (no shame in how much I love that movie) solidified that desire to be in the fashion world.
But once I went off to college I quickly realized that the career of my dreams wasn’t at all what I had imagined, and that in reality, it wasn’t exactly what I wanted to be doing. I did end up working in journalism and studying communication & public relations, but my career path didn’t lead to Fashion Week and sample closets. It also turns out that I’m not the biggest fan of New York.
I wore a uniform to school every day of my life so any chance I had to not wear that uniform was always special to me. And as I got older, clothing taught me a lot about myself, and my body and was always something that I put a lot of time and effort (and money) into. My friends have always come to me for help with outfits and “shopped” my closets, and that led to a desire to share my looks and advice with a larger audience.
Without boring you with all of the other details, I launched Styled by Skylar with the main goal of serving as my online portfolio in the fashion & lifestyle space, proving that not only is it a huge passion of mine, but that I can create, grow and build a digital brand (one that I completely and totally own myself). The blog showcases my writing, photography and styling skills, in addition to highlighting my expertise in social media, brand management and content creation.
This first year of blogging has been an incredible learning experience and so much more than I could have imagined. Through the blog I have been able to work with some of the most talented people and brands I’ve admired for as I long as I can remember. It’s lead to jobs and creative opportunities and helped me make friends living in a new city. It’s taught me more than I ever expected and has helped me grow as a person.
Most importantly, thank you, to all of you, for all of your support, love and encouragement along the way. And an extra special thanks to Tyler who takes all of my photos here in SF, Hannah who took all of my photos in Virginia, and everyone else who puts up with my photo requests and need to photograph everything I eat. None of this would be possible without you.
This weekend, I will be celebrating this milestone with some of my best friends and favorite San Francisco brands. I’m so excited to host a brunch featuring Clearly Kombucha, One Fine Day, Kite Hill, Sweetgreen, FlyBy, the Good Feed and many more.